Choosing a fundraising platform is not only about maximising the return from one donation. It is about helping a charity build sustainable income and a trusted, long-term relationship with its supporters.
People's Fundraising has produced this analysis from that perspective. We believe a platform should protect the supporter's capacity to give, make donating straightforward, provide charities with useful reporting and supporter information, and offer enough fundraising tools to create repeated reasons for people to engage. The comparison therefore looks at both the money received today and the wider value created over time.
Protect lifetime supporter value
Money paid to a platform cannot also fund a future donation, event, membership, raffle, auction or emergency appeal.
Make giving easy and transparent
Supporters should understand what they are paying and be able to complete a donation quickly without an additional request to fund the software provider.
Create value beyond donations
Reporting, supporter information, integrations and a broad range of fundraising tools help charities deepen relationships and generate income across many future activities.
Illustrative charity return from a fixed supporter budget
The table is ordered by the illustrative return in the £30 scenario. Contribution scenarios are not presented as compulsory charges or verified platform-wide averages.
| Platform | £5 supporter budget | £10 supporter budget | £30 supporter budget | £100 supporter budget |
|---|---|---|---|---|
| Wonderful.orgSponsor-funded; Open Banking | Highest return: £6.25 | Highest return: £12.50 | Highest return: £37.50 | Highest return: £125.00 |
| People's Fundraising (standard)No subscription, donor tip or Gift Aid deduction | Second-highest return: £6.04 | Second-highest return: £12.16 | Second-highest return: £36.64 | Second-highest return: £122.32 |
| People's Fundraising (branded)£80 annual hosting allocated across 3,000 donations | £5.96 | £12.03 | £36.31 | £121.29 |
| Donorbox StandardManual charity Gift Aid claim assumed | £5.84 | £11.89 | £36.06 | £120.65 |
| Zeffy4% opt-in contributing-donor scenario | £6.01 | £12.02 | £36.06 | £120.19 |
| CAF Donate | £6.00 | £12.00 | £36.00 | £120.00 |
| GiveWheelModelled 10% supporter-contribution scenario | £5.43 | £11.05 | £33.56 | £112.35 |
| GoFundMe (UK charity fundraiser)Modelled 10% supporter-contribution scenario | £5.40 | £10.99 | £33.37 | £111.71 |
| Give as you Live DonateDisplayed 12.5% supporter top-up scenario | £5.56 | £11.11 | £33.33 | £111.11 |
| Crowdfunder UK (charity)Modelled 10% supporter-contribution scenario | £5.34 | £10.92 | £33.23 | £111.32 |
| LocalgivingModelled 10% supporter-contribution scenario | £5.28 | £10.82 | £32.97 | £110.51 |
| Enthuse FundraisingSubscription, Gift Aid fee and modelled 10% supporter contribution included | Second-lowest return: £5.12 | Second-lowest return: £10.66 | Second-lowest return: £32.81 | Second-lowest return: £110.35 |
| JustGiving GrowGrow subscription and modelled 10% contribution included | Lowest return: £5.05 | Lowest return: £10.59 | Lowest return: £32.74 | Lowest return: £110.29 |
Return colour coding:
- Highest return — highest illustrative result in the column
- High return — second-highest illustrative result
- Low return — second-lowest illustrative result
- Lowest return — lowest illustrative result
The colours compare the stated scenarios in this table; they do not imply that optional supporter contributions are compulsory or that every platform provides equivalent functionality.
Our wider conclusion: the best long-term value is not simply the highest number in one transaction. It comes from combining low and predictable costs with a familiar checkout, useful supporter information, clear reporting and enough fundraising options to help a charity and its supporters achieve more together over many years.
Four things charities should take from the comparison
1. A cost can move, but it does not disappear
A charge may be deducted from the charity, added to the supporter's payment, taken from Gift Aid or collected as an optional contribution. All of these use charitable or supporter funds.
2. Today's checkout affects tomorrow's relationship
The experience should be quick, familiar and free from unnecessary friction. Supporters may associate the platform's checkout with the charity that asked them to give.
3. Data and reporting support stewardship
A charity needs accurate transaction reporting and the available supporter information required to thank people, understand engagement and develop future fundraising.
4. The platform should help create future opportunities
Donations are only one part of supporter engagement. Events, memberships, raffles, auctions and other activities can turn a single gift into a much broader, longer-lasting relationship.
Model your charity's donation scenario
Adjust the assumptions to compare the estimated return across every platform analysed below.
| Rank | Platform | Charity receives | Annual charity total | Supporter pays | Total cost | Scenario notes |
|---|
Total cost includes supporter contributions, platform charges, processing charges, Gift Aid charges and the allocated share of annual subscriptions or hosting. Wonderful.org's sponsor-funded operating cost is not publicly disclosed and is therefore shown as £0.
Give as you Live Donate retains its displayed 12.5% top-up scenario and Zeffy retains its published 4% contributing-donor scenario. The contribution slider changes only the six platforms for which the article uses a shared illustrative rate. Figures are estimates based on the methodology and published fee assumptions in this article; they are not quotations from the providers.
Why we look beyond a single donation
At People's Fundraising, we see a supporter as a long-term partner in a charity's work, not simply as the source of one transaction. A supporter may not set an exact budget for every gift, but their financial capacity and willingness to give across a month, year or lifetime are finite.
This is the idea behind the fixed supporter budget, or philanthropic wallet. A platform contribution paid on top of today's donation may preserve the headline value of that gift, but it still uses money that cannot also fund a future donation, event ticket, membership, raffle entry, auction bid or emergency appeal.
A simple £10 example
Where a supporter has £10 available and a platform contribution is 10% of the donation, approximately £9.09 is donated and £0.91 funds the platform. If the supporter instead pays £11, the donation remains £10, but the extra £1 is no longer available for another charitable activity.
The long-term stewardship question
Is the platform optimising the apparent return from a single payment, or helping the charity protect trust, capacity and engagement across the supporter's whole relationship?
Tip-funded models may still suit some one-off, viral or friend-to-friend campaigns. For charities focused on recurring supporters, community fundraisers and multi-year stewardship, we believe predictable fees, a frictionless checkout, useful information and a broad set of fundraising tools provide a stronger foundation for meaningful long-term value.
Meaningful value is more than a transaction fee
For this analysis, a comprehensive platform provides direct donations, supporter fundraising, transaction reporting and access to the available supporter information reasonably required to administer and develop fundraising. Access to personal information remains subject to supporter choices and applicable data-protection requirements.
People's Fundraising is designed around partnership with charities and their supporter communities. Our aim is not simply to process a donation at the lowest apparent cost. It is to help charities give supporters many useful ways to participate, understand the resulting income and engagement, and build a broader, more sustainable fundraising programme over time.
A free or lower-cost plan may still be right for a particular need. However, restricted reporting, limited supporter or fundraiser information, fewer payment choices, missing integrations and a narrow range of fundraising tools can reduce the value created after the initial transaction. Those differences should therefore be assessed alongside the headline fee.
Fees, tips and funding models
The following table shows the published charges and the way each service is funded. It distinguishes charity-side fees from supporter contributions, subscriptions, Gift Aid deductions and external sponsorship.
Official pricing and fee sources
- People's Fundraising
- Wonderful.org fees and funding
- Wonderful.org registration availability
- Open Banking Pay by Bank payment journey
- People's Fundraising wallet usage: internal platform transaction data current at 11 July 2026.
- Virgin Money Giving closure announcement
- Give as you Live Donate fees
- Give as you Live Donate live checkout tip example
- Give as you Live Donate fee-cover rate
- CAF Donate
- Donorbox UK
- Enthuse
- Enthuse voluntary gift
- Zeffy pricing and platform
- Zeffy voluntary-contribution methodology
- GiveWheel
- GoFundMe
- Crowdfunder UK
- JustGiving UK pricing
- Reported JustGiving supporter-contribution prompts
- Independent report on fundraising-platform contributions
- Telegraph report on JustGiving contribution prompts
- Times report on JustGiving contribution prompts
- JustGiving Start plan reporting and data access
- Localgiving
Fees last checked: 11 July 2026.
| Platform | Platform fee | Payment processing | Gift Aid cost | Subscription / hosting | How the service is funded |
|---|---|---|---|---|---|
| People's Fundraising (standard) | 1.75% on donations; no donor tip | 0.85% + £0.08 | Free automated reclaim | None | Published fees are deducted and reported |
| Wonderful.org | 0%; sponsor-funded | 0% using Open Banking | No platform deduction; charity claims | None | Corporate sponsors fund the service. Its limited public scope and current charity-registration suspension create availability and continuity caveats. The Open Banking payment journey requires bank selection and bank authentication rather than a stored Apple Pay or Google Pay checkout. |
| Give as you Live Donate | Live checkout displays a 12.5% optional supporter contribution | 2.5% processing fee; deducted from the donation unless covered by the supporter | 0% | None | A 2.5% processing cost applies unless the supporter covers it. The live checkout also displays a 12.5% suggested supporter top-up intended to cover processing and support the platform. The 12.5% scenario is counted once rather than added to the 2.5%, but the combined presentation can make the total platform cost less obvious. |
| CAF Donate | 4% of donation plus Gift Aid | Included in combined 4% charge | Included in combined 4% charge | None | Charity-side charge |
| People's Fundraising (branded) | 2.75% on donations; no donor tip | 0.85% + £0.08 | Free automated reclaim | £80/year hosting; approximately £0.03 per donation at 3,000 | Published fees are deducted and reported |
| Donorbox Standard | 2.95% for donation forms and organisation fundraising pages | 1.2% + £0.20 UK/EU Visa or Mastercard rate used | Gift Aid included in model; manual charity claim assumed | None | Optional donor fee-cover feature excluded from this model |
| Enthuse Fundraising | 0% platform fee | 1.9% + £0.30 | 5% of Gift Aid | £24.99/month + VAT; approximately £0.12 per donation at 3,000 | Charities can enable an optional Enthuse voluntary gift. Enthuse says more than 70% of donors choose to contribute, but it does not publish the average amount, so a clearly labelled 10% supporter-contribution scenario is modelled. |
| Zeffy | 0% charged to charity | Card costs covered by Zeffy | 0% | None | Funded entirely by an opt-in contribution that Zeffy says is never preselected. A 4% contributing-donor scenario is modelled, based on Zeffy's published average among donors who contribute; the effective average across all transactions may be lower. |
| GiveWheel | 0% platform fee | 1.2% + £0.20 UK card rate | No platform Gift Aid fee in direct route | None | Optional donor contribution; 10% contribution scenario modelled |
| GoFundMe (UK charity fundraiser) | 0% platform fee | 1.9% + £0.20 | Free | None | Optional donor contribution; 10% contribution scenario modelled |
| Crowdfunder UK (charity) | 0% platform fee | 1.9% + £0.20, plus VAT; effective 2.28% + £0.24 | Free | None | Tip is added by default but can be removed; 10% contribution scenario modelled |
| JustGiving Grow | 0% platform fee | 1.9% + £0.30 | 5% of Gift Aid when JustGiving is the agent | £15/month + VAT up to £15,000 raised annually, including Gift Aid; £39/month + VAT above £15,000. At 3,000 annual donations, all four scenarios exceed the £15,000 threshold, so the £39/month plan is used throughout; equivalent allocation approximately £0.19 per donation. | Optional donor contribution; 10% contribution scenario modelled. Grow is used because full Donation, Payment and Fundraising Page reports are not included in Start. |
| Localgiving | 0% platform fee on donations | 1.9% + £0.20 UK cards and PayPal | 5% of Gift Aid | £150 + VAT/year; £0.06 per donation at 3,000 | Optional donor tip; 10% contribution scenario modelled |
Methodology and supporting evidence
The assumptions and source material are available below for readers who want to audit the comparison in detail.
Notes & calculation methodology
- Fixed supporter budget: £5, £10, £30 and £100 are the total amounts available to spend, not donation amounts before tips or donor-paid charges.
- Gift Aid: modelled at 25% of the amount actually treated as the charitable donation. Gift Aid is not applied to a platform tip or donor-paid processing contribution.
- Tip-funded platforms: where sufficiently detailed average transaction data is not available, a modelled 10% contribution scenario is shown. It is not presented as the platform's verified average. The contribution is modelled as 10% of the charitable donation, so the donation is calculated as supporter budget / 1.10. For a £10 budget this gives a £9.09 donation and a £0.91 contribution.
- Supporter capacity and lifetime value: the fixed-budget method treats a supporter's charitable capacity as finite over time. A tip paid on top may leave today's stated donation unchanged, but it still uses money that cannot also support a later donation, ticket, auction, membership or appeal. This is a stewardship framework rather than a claim that every individual supporter follows an identical budget.
- Processing charges plus tips: where a platform applies a payment-processing charge, paid either from the donation or by the supporter, and also requests an optional supporter contribution, the comparison includes the cost paid from supporter or charity funds. The fee and contribution are not ignored merely because they are described separately. Where the published tip already includes the processing element, it is counted once rather than added twice.
- Give as you Live Donate: its current donation checkout displays a 12.5% supporter contribution and states that four in five donors choose to leave one. The table models the displayed 12.5% checkout scenario; it is not presented as a verified average contribution across every transaction. The platform separately publishes a 2.5% donation-processing fee, which the supporter can cover. The displayed 12.5% contribution includes the processing element and also supports platform development, so it is counted once rather than added to the 2.5% again. Under this scenario, the charitable donation is calculated as supporter budget / 1.125. The combination of a processing fee and a separately presented supporter contribution is also highlighted because the headline charity-side fee alone does not reveal the complete cost to the donor and charity.
- Zeffy: Zeffy states that its contribution is opt-in, is never preselected and is skipped by some donors. It also states that a majority of donors contribute and that, among those who do, the average is around 4% of the donation. The table therefore shows a clearly labelled 4% contributing-donor scenario. It is not presented as the effective average across all Zeffy transactions, which may be lower because some donors select £0. Under this scenario, the charitable donation is calculated as supporter budget / 1.04.
- Payment processing: percentage and fixed card fees are applied to the charitable donation, using the published UK rate. Crowdfunder's published transaction fee excludes VAT, so 20% VAT is included.
- Gift Aid fees: where a platform charges 5% of Gift Aid, 5% of the 25% HMRC uplift is deducted.
- Subscriptions and hosting: annual costs are spread across 3,000 donations, used as an illustrative medium-volume annual scenario. VAT is included where the published price is exclusive of VAT and the charge would ordinarily be subject to VAT. A charity's ability to recover VAT will vary.
- Comparable reporting and data: a free or reduced plan is not treated as fully equivalent where important charity reporting, supporter data or management functionality is withheld. The comparison uses the paid plan needed to provide broadly comparable operational access.
- Comprehensive platform: for this analysis, a comprehensive platform provides direct donations, supporter fundraising, transaction reporting and access to the available supporter information reasonably required to administer and develop fundraising. Specialist products and additional fundraising tools are considered separately from the numerical donation comparison.
- JustGiving: the Start plan provides a dedicated report for direct donations made through Giving Checkout, but it does not provide the full Donation, Payment and Fundraising Page reports for donations made through JustGiving charity, campaign and fundraising pages. The Grow plan is therefore used. It costs £15 per month plus VAT where annual fundraising, including Gift Aid, is up to £15,000, and £39 per month plus VAT above that amount. At 3,000 annual donations, even the £5 scenario exceeds the threshold, so the £39 plan is used throughout.
- Enthuse: the calculation uses the Fundraising plan at £24.99 per month plus VAT, rather than the more expensive Fundraising & Events package. Enthuse also allows charities to enable an optional voluntary gift at checkout and states that more than 70% of donors choose to contribute. As Enthuse does not publish the average contribution amount, the table applies the same clearly labelled 10% supporter-contribution scenario used for other tip-enabled platforms without sufficiently detailed average transaction data.
- Donorbox: Gift Aid is included on the assumption that the charity uses the declaration data and submits its own claim. Automatic HMRC submission is a paid-plan feature.
- Wonderful.org: its transaction model is genuinely fee-free to charities and supporters because operating and Open Banking costs are covered by sponsors. However, its public fundraising service is centred on donations, fundraising pages and events rather than the broad range of tools provided by a comprehensive platform. New charity applications are also currently suspended. Sponsor funding creates a continuity dependency: Virgin Money Giving closed after the associated sponsorship ended and the sponsor decided the investment required to remain competitive was no longer justified. Its Pay by Bank journey does not normally require manual entry of bank details, but it does require the supporter to select a bank, move into the bank's app or online-banking service, authenticate and approve the payment. People's Fundraising's own current platform data shows that more than 90% of card-paying supporters choose Apple Pay or Google Pay, which typically uses stored wallet credentials and fewer checkout steps. The numerical model does not assign a value to any difference in familiarity, friction or conversion.
- GiveWheel: the direct UK Stripe route is modelled. Different disbursement arrangements can produce different charges.
- Rounding: display values are rounded to the nearest penny. The 3,000-donation totals are calculated from unrounded values, so multiplying a displayed per-donation figure by 3,000 may differ slightly.
- Tip sensitivity: a supporter can sometimes select £0. If every supporter did so, a tip-funded platform would show a higher charity return. However, the platform's operating model still depends on contributions from other supporters.
- Not modelled: negotiated merchant rates, promotions, refunds, chargebacks, non-UK cards, alternative payment methods, failed Gift Aid claims or differences in conversion rates.
Full calculation table
The table separates the charitable donation, supporter contribution, Gift Aid, processor costs, platform charges and allocated subscription costs. For Wonderful.org, the displayed supporter/charity cost is £0 because its sponsor-funded operating cost is not publicly disclosed.
| Platform | Supporter budget | Charitable donation | Donor-paid tip / fee | Gift Aid | Platform fee | Processor fee | Gift Aid fee | Subscription allocation | Charity net | Cost paid from supporter or charity funds | Charity total x3,000 | Supporter / charity cost x3,000 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| People's Fundraising (standard) | £5.00 | £5.00 | £0.00 | £1.25 | £0.09 | £0.12 | £0.00 | £0.00 | £6.04 | £0.21 | £18,120.00 | £630.00 |
| £10.00 | £10.00 | £0.00 | £2.50 | £0.18 | £0.17 | £0.00 | £0.00 | £12.16 | £0.34 | £36,480.00 | £1,020.00 | |
| £30.00 | £30.00 | £0.00 | £7.50 | £0.53 | £0.34 | £0.00 | £0.00 | £36.64 | £0.86 | £109,920.00 | £2,580.00 | |
| £100.00 | £100.00 | £0.00 | £25.00 | £1.75 | £0.93 | £0.00 | £0.00 | £122.32 | £2.68 | £366,960.00 | £8,040.00 | |
| Wonderful.org | £5.00 | £5.00 | £0.00 | £1.25 | £0.00 | £0.00 | £0.00 | £0.00 | £6.25 | £0.00 | £18,750.00 | £0.00 |
| £10.00 | £10.00 | £0.00 | £2.50 | £0.00 | £0.00 | £0.00 | £0.00 | £12.50 | £0.00 | £37,500.00 | £0.00 | |
| £30.00 | £30.00 | £0.00 | £7.50 | £0.00 | £0.00 | £0.00 | £0.00 | £37.50 | £0.00 | £112,500.00 | £0.00 | |
| £100.00 | £100.00 | £0.00 | £25.00 | £0.00 | £0.00 | £0.00 | £0.00 | £125.00 | £0.00 | £375,000.00 | £0.00 | |
| Give as you Live DonateDisplayed 12.5% top-up scenario | £5.00 | £4.44 | £0.56 | £1.11 | £0.00 | £0.00 | £0.00 | £0.00 | £5.56 | £0.56 | £16,666.67 | £1,666.67 |
| £10.00 | £8.89 | £1.11 | £2.22 | £0.00 | £0.00 | £0.00 | £0.00 | £11.11 | £1.11 | £33,333.33 | £3,333.33 | |
| £30.00 | £26.67 | £3.33 | £6.67 | £0.00 | £0.00 | £0.00 | £0.00 | £33.33 | £3.33 | £100,000.00 | £10,000.00 | |
| £100.00 | £88.89 | £11.11 | £22.22 | £0.00 | £0.00 | £0.00 | £0.00 | £111.11 | £11.11 | £333,333.33 | £33,333.33 | |
| CAF Donate | £5.00 | £5.00 | £0.00 | £1.25 | £0.25 | £0.00 | £0.00 | £0.00 | £6.00 | £0.25 | £18,000.00 | £750.00 |
| £10.00 | £10.00 | £0.00 | £2.50 | £0.50 | £0.00 | £0.00 | £0.00 | £12.00 | £0.50 | £36,000.00 | £1,500.00 | |
| £30.00 | £30.00 | £0.00 | £7.50 | £1.50 | £0.00 | £0.00 | £0.00 | £36.00 | £1.50 | £108,000.00 | £4,500.00 | |
| £100.00 | £100.00 | £0.00 | £25.00 | £5.00 | £0.00 | £0.00 | £0.00 | £120.00 | £5.00 | £360,000.00 | £15,000.00 | |
| People's Fundraising (branded) | £5.00 | £5.00 | £0.00 | £1.25 | £0.14 | £0.12 | £0.00 | £0.03 | £5.96 | £0.29 | £17,890.00 | £860.00 |
| £10.00 | £10.00 | £0.00 | £2.50 | £0.28 | £0.17 | £0.00 | £0.03 | £12.03 | £0.47 | £36,100.00 | £1,400.00 | |
| £30.00 | £30.00 | £0.00 | £7.50 | £0.83 | £0.34 | £0.00 | £0.03 | £36.31 | £1.19 | £108,940.00 | £3,560.00 | |
| £100.00 | £100.00 | £0.00 | £25.00 | £2.75 | £0.93 | £0.00 | £0.03 | £121.29 | £3.71 | £363,880.00 | £11,120.00 | |
| Donorbox Standard | £5.00 | £5.00 | £0.00 | £1.25 | £0.15 | £0.26 | £0.00 | £0.00 | £5.84 | £0.41 | £17,527.50 | £1,222.50 |
| £10.00 | £10.00 | £0.00 | £2.50 | £0.30 | £0.32 | £0.00 | £0.00 | £11.89 | £0.62 | £35,655.00 | £1,845.00 | |
| £30.00 | £30.00 | £0.00 | £7.50 | £0.89 | £0.56 | £0.00 | £0.00 | £36.06 | £1.45 | £108,165.00 | £4,335.00 | |
| £100.00 | £100.00 | £0.00 | £25.00 | £2.95 | £1.40 | £0.00 | £0.00 | £120.65 | £4.35 | £361,950.00 | £13,050.00 | |
| Enthuse FundraisingModelled 10% supporter-contribution scenario | £5.00 | £4.55 | £0.45 | £1.14 | £0.00 | £0.39 | £0.06 | £0.12 | £5.12 | £1.02 | £15,356.05 | £3,053.04 |
| £10.00 | £9.09 | £0.91 | £2.27 | £0.00 | £0.47 | £0.11 | £0.12 | £10.66 | £1.62 | £31,971.96 | £4,846.22 | |
| £30.00 | £27.27 | £2.73 | £6.82 | £0.00 | £0.82 | £0.34 | £0.12 | £32.81 | £4.01 | £98,435.60 | £12,018.95 | |
| £100.00 | £90.91 | £9.09 | £22.73 | £0.00 | £2.03 | £1.14 | £0.12 | £110.35 | £12.37 | £331,058.33 | £37,123.49 | |
| Zeffy4% opt-in contribution scenario | £5.00 | £4.81 | £0.19 | £1.20 | £0.00 | £0.00 | £0.00 | £0.00 | £6.01 | £0.19 | £18,028.85 | £576.92 |
| £10.00 | £9.62 | £0.38 | £2.40 | £0.00 | £0.00 | £0.00 | £0.00 | £12.02 | £0.38 | £36,057.69 | £1,153.85 | |
| £30.00 | £28.85 | £1.15 | £7.21 | £0.00 | £0.00 | £0.00 | £0.00 | £36.06 | £1.15 | £108,173.08 | £3,461.54 | |
| £100.00 | £96.15 | £3.85 | £24.04 | £0.00 | £0.00 | £0.00 | £0.00 | £120.19 | £3.85 | £360,576.92 | £11,538.46 | |
| GiveWheelModelled 10% contribution scenario | £5.00 | £4.55 | £0.45 | £1.14 | £0.00 | £0.25 | £0.00 | £0.00 | £5.43 | £0.71 | £16,281.82 | £2,127.27 |
| £10.00 | £9.09 | £0.91 | £2.27 | £0.00 | £0.31 | £0.00 | £0.00 | £11.05 | £1.22 | £33,163.64 | £3,654.55 | |
| £30.00 | £27.27 | £2.73 | £6.82 | £0.00 | £0.53 | £0.00 | £0.00 | £33.56 | £3.25 | £100,690.91 | £9,763.64 | |
| £100.00 | £90.91 | £9.09 | £22.73 | £0.00 | £1.29 | £0.00 | £0.00 | £112.35 | £10.38 | £337,036.36 | £31,145.45 | |
| GoFundMe (UK charity fundraiser)Modelled 10% contribution scenario | £5.00 | £4.55 | £0.45 | £1.14 | £0.00 | £0.29 | £0.00 | £0.00 | £5.40 | £0.74 | £16,186.36 | £2,222.73 |
| £10.00 | £9.09 | £0.91 | £2.27 | £0.00 | £0.37 | £0.00 | £0.00 | £10.99 | £1.28 | £32,972.73 | £3,845.45 | |
| £30.00 | £27.27 | £2.73 | £6.82 | £0.00 | £0.72 | £0.00 | £0.00 | £33.37 | £3.45 | £100,118.18 | £10,336.36 | |
| £100.00 | £90.91 | £9.09 | £22.73 | £0.00 | £1.93 | £0.00 | £0.00 | £111.71 | £11.02 | £335,127.27 | £33,054.55 | |
| Crowdfunder UK (charity)Modelled 10% contribution scenario | £5.00 | £4.55 | £0.45 | £1.14 | £0.00 | £0.34 | £0.00 | £0.00 | £5.34 | £0.80 | £16,014.55 | £2,394.55 |
| £10.00 | £9.09 | £0.91 | £2.27 | £0.00 | £0.45 | £0.00 | £0.00 | £10.92 | £1.36 | £32,749.09 | £4,069.09 | |
| £30.00 | £27.27 | £2.73 | £6.82 | £0.00 | £0.86 | £0.00 | £0.00 | £33.23 | £3.59 | £99,687.27 | £10,767.27 | |
| £100.00 | £90.91 | £9.09 | £22.73 | £0.00 | £2.31 | £0.00 | £0.00 | £111.32 | £11.40 | £333,970.91 | £34,210.91 | |
| JustGiving GrowModelled 10% contribution scenario | £5.00 | £4.55 | £0.45 | £1.14 | £0.00 | £0.39 | £0.06 | £0.19 | £5.05 | £1.08 | £15,154.31 | £3,254.78 |
| £10.00 | £9.09 | £0.91 | £2.27 | £0.00 | £0.47 | £0.11 | £0.19 | £10.59 | £1.68 | £31,770.22 | £5,047.96 | |
| £30.00 | £27.27 | £2.73 | £6.82 | £0.00 | £0.82 | £0.34 | £0.19 | £32.74 | £4.07 | £98,233.85 | £12,220.69 | |
| £100.00 | £90.91 | £9.09 | £22.73 | £0.00 | £2.03 | £1.14 | £0.19 | £110.29 | £12.44 | £330,856.58 | £37,325.24 | |
| LocalgivingModelled 10% contribution scenario | £5.00 | £4.55 | £0.45 | £1.14 | £0.00 | £0.29 | £0.06 | £0.06 | £5.28 | £0.86 | £15,835.91 | £2,573.18 |
| £10.00 | £9.09 | £0.91 | £2.27 | £0.00 | £0.37 | £0.11 | £0.06 | £10.82 | £1.46 | £32,451.82 | £4,366.36 | |
| £30.00 | £27.27 | £2.73 | £6.82 | £0.00 | £0.72 | £0.34 | £0.06 | £32.97 | £3.85 | £98,915.45 | £11,539.09 | |
| £100.00 | £90.91 | £9.09 | £22.73 | £0.00 | £1.93 | £1.14 | £0.06 | £110.51 | £12.21 | £331,538.18 | £36,643.64 |